Nov 20, 2009
Things are looking good for GoodBreaks
Adventure Travel Trade Association tour operators, which together serve roughly two million customers annually, reported that travelers are showing increased interest in the following:
- Custom itineraries: 84% (i.e., 84% of operators reported an increased interest)
- Shorter duration trips: 73%
- Closer-to-home, shorter haul trips: 55%
- Activity based adventures: 79%
- Cultural-interaction adventures: 70%
- Volunteering within travel: 40%
- Multigenerational travel: 55%
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